The 10 Things Innovative Companies Do To Stay On Top
1. Everybody is an innovator
2. Measure their idea-generation success
3. Change the idea a lot before it becomes a product
4. Test their ideas with customers
5. Have an internal “idea czar”
6. Talk to customers and other partners
7. Find ideas everywhere
8. Spend R&D money thoughtfully, not profligately
9. Generate ideas in three basic ways
10. Systematically create new ideas
(via How Innovative Companies Stay On Top - Business Insider)
11:57 am • 1 February 2013 • 220 notes
The IBM Institute for Business Value surveyed more than 1,100 executives and conducted in-depth interviews with 26 companies worldwide. This study shows how leading companies are integrating social into their strategies to:
- Create valued customer experiences
- Drive workforce productivity and effectiveness
- Accelerate innovation
Read all the results and discover how well organizations are facing the opportunities and challenges.
12:04 pm • 9 November 2012 • 143 notes
The Infographic below lays out two easy steps for social listening. First, identify relevant data and behaviors. Then, invest in infrastructure.
10:00 am • 5 November 2012
“Correcting errant tweets through Twitter alone is ‘like putting toothpaste back in the tube, except the toothpaste is alive and didn’t like it in the tube and is dreaming of Broadway.’”
— Tom Phillips via Poynter (via usatoday)
1:15 pm • 1 November 2012 • 13 notes
We all love Pinterest, but here’s one of the better infographics we’ve seen on 5 ways to take advantage of it in a simple, effective way:
1. Create free content
2. Create interesting content
3. Link all content back to your company website
4. Engage others by addressing them in comments
5. Add a price to a pin if a product is for sale
6. REALLY use the description box
1:08 pm • 25 October 2012
From mashable, an interesting infographic on who social media users plan on voting for.
11:00 am • 18 October 2012
“Social media PR events do matter but are not as acute as many make them out to be”
A dose of reality… or denial?
Experience: The Blog: Social Media Crises Aren’t Crises
10:23 am • 17 October 2012 • 4 notes
Just because you don’t need them to make phone calls anymore doesn’t mean that phone booths are totally useless—especially if you add a screen and some Wi-Fi. What do you think of the way New York City company City24x7 is giving these superhero changing rooms a makeover?
12:49 pm • 16 October 2012 • 23 notes